{"id":958,"date":"2022-04-10T23:36:35","date_gmt":"2022-04-10T23:36:35","guid":{"rendered":"https:\/\/writercosmos.com\/blog\/?p=958"},"modified":"2025-11-08T00:19:25","modified_gmt":"2025-11-08T00:19:25","slug":"helping-an-international-author-connect-with-a-u-s-audience","status":"publish","type":"post","link":"https:\/\/www.writercosmos.com\/blog\/helping-an-international-author-connect-with-a-u-s-audience\/","title":{"rendered":"Helping an International Author Connect with a U.S. Audience"},"content":{"rendered":"\t\t
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Helping an International Author Connect with a U.S. Audience<\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

When New Zealand author Christopher Parker came to us with his debut novel\u00a0The Lighthouse<\/em>, we felt we had discovered something truly special, and we couldn\u2019t wait to help U.S. readers discover Christopher\u2019s storytelling as well!<\/p>\n\n

<\/figure>\n\n

\"Helping<\/h2>\n

To introduce Christoper\u2019s author brand and debut novel to a wide audience here in the States, we knew our best strategy was to get his book directly into readers\u2019 hands. We designed a\u00a0gorgeous promotional #JourneytoSeabrook box mailing\u00a0full of interactive swag to introduce readers to his mysterious and fictional town of Seabrook, Oregon. We implemented a\u00a0strategic mailing\u00a0to top American social media influencers and were gratified to see the\u00a0buzz building quickly!<\/p>\n

We also coordinated a Little Free Library giveaway that got Christopher\u2019s book placed in 50 prime locations across the U.S., and we managed an advertising campaign to entice prospective reader fans and grow his email list.<\/p>\n

Post-launch, we wanted to build on the momentum already rolling by coordinating a comprehensive e-newsletter campaign for\u00a0The Lighthouse<\/em>. We worked with Christopher to discount his ebook (for a limited time to $.99) and put it in the inboxes of thousands upon thousands of avid readers, dramatically helping boost the novel\u2019s review count and stateside awareness. We also made sure to share his audiobook on industry platforms, where it was well-received by dozens of librarians, educators and reviewers.<\/p>\n

Christopher\u2019s readership continues to grow after our work together. To date, his book has more than 2,000 reviews on the American version of Amazon and an ever-expanding audience worldwide. He told us:<\/p>\n

\u201cIt\u2019s definitely crazy to go back through that document and review all the milestones and achievements we were able to reach. Definitely a lot to celebrate. Just yesterday I had the librarian from a town in Parkersburg, West Virginia email me to say how much she loved the book and she\u2019s promoting it around the library and it\u2019s now got a waiting list on it. To get messages like that is just crazy and really demonstrates how far and wide the book has been able to go (and it\u2019s not over yet!)<\/em><\/p>\n

Thank you again to you all for your hard work and the effort you put into publicizing my novel, and thank you also for your encouragement and support along the way. It was definitely a nervous process sending my baby out into the world but knowing I had you all in my corner and championing the book made it a lot easier.\u201d<\/em><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Helping an International Author Connect with a U.S. Audience When New Zealand author Christopher Parker came to us with his […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"om_disable_all_campaigns":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[26],"tags":[],"class_list":["post-958","post","type-post","status-publish","format-standard","hentry","category-case-study"],"yoast_head":"\nHelping an International Author Connect with a U.S. Audience - 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