{"id":992,"date":"2022-06-15T23:47:29","date_gmt":"2022-06-15T23:47:29","guid":{"rendered":"https:\/\/writercosmos.com\/blog\/?p=992"},"modified":"2025-11-10T19:26:49","modified_gmt":"2025-11-10T19:26:49","slug":"leveraging-current-news-to-an-authors-advantage","status":"publish","type":"post","link":"https:\/\/www.writercosmos.com\/blog\/leveraging-current-news-to-an-authors-advantage\/","title":{"rendered":"Leveraging Current News to an Author\u2019s Advantage"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"992\" class=\"elementor elementor-992\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5967d3fa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5967d3fa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4641fbfb\" data-id=\"4641fbfb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59140fc4 elementor-widget elementor-widget-text-editor\" data-id=\"59140fc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<section class=\"hero light-text text-center d-flex align-items-center blue-bkd\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-12 wow fadeInUp\">\n<section class=\"hero light-text text-center d-flex align-items-center blue-bkd\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-12 wow fadeInUp\">\n<h1>Leveraging Current News to an Author\u2019s Advantage<\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"sectionpad\">\n<div class=\"container\">\n<div class=\"row justify-content-md-center justify-content-center\">&nbsp;<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"sectionpad\">\n<div class=\"container\">\n<div class=\"row justify-content-md-center justify-content-center\" style=\"text-align: left;\">&nbsp;<\/div>\n<\/div>\n<\/section>\n<p>Immigration issues made headlines on every news station in the months&nbsp;surrounding the release of Chaithanya Sohan\u2019s&nbsp;<i>America Deconstructed<\/i>, a collection of personal stories from immigrants to the U.S. While much of the national news coverage devolved into debate, Sohan\u2019s book brought a human perspective to the conversation. Her fresh approach to a timely, trending news topic gave her publicity campaign three major advantages.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-890 aligncenter\" src=\"https:\/\/writercosmos.com\/blog\/wp-content\/uploads\/2022\/11\/Leveraging-Current-News-to-an-Authors-Advantage-212x300.jpg\" alt=\"Leveraging Current News to an Author\u2019s Advantage\" width=\"212\" height=\"300\"><\/p>\n<p>Because Sohan is an immigrant herself, WriterCosmos underscored her expertise on the immigrant experience, ensuring her personal story and dedicated research would truly shine. Her guest articles on her experiences were particularly well-received by&nbsp;<i>Women Writers, Women\u2019s Books<\/i>&nbsp;and&nbsp;<i>Girl Talk HQ<\/i>.&nbsp;<\/p>\n<p>We also promoted Sohan\u2019s book as a featured pick within #ownvoices, a trending online social movement that highlights diverse voices in literature. We targeted outreach to Bookstagrammers who were part of this ongoing push for diverse, inclusive lit. These influencers responded with overwhelming excitement and support for&nbsp;<i>America Deconstructed<\/i>, helping to generate lots of buzz around the launch.&nbsp;<\/p>\n<p>By strategically using the author\u2019s expertise on a subject in the national news cycle, we were able to ensure her work received the visibility it deserved and made a lasting impact.<\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a0c7ee elementor-widget elementor-widget-spacer\" data-id=\"7a0c7ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>&nbsp; Leveraging Current News to an Author\u2019s Advantage \u00a0 \u00a0 Immigration issues made headlines on every news station in the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"om_disable_all_campaigns":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[26],"tags":[],"class_list":["post-992","post","type-post","status-publish","format-standard","hentry","category-case-study"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v27.1.1) - 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